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Principles of Marketing (The Prentice Hall Series in Marketing) by Philip Kotler

Principles of Marketing (The Prentice Hall Series in Marketing)

Philip Kotler
712 pages
Prentice-Hall, Inc.
Jan 1993
Hardcover
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Work smart. With PHLIP--Prentice Hall's Learning on the Internet Partnership--a free academic support Web site for professors and students in business. Today's new articles are tied directly to your textbook, so you can actually see concepts you're learning as they occur in the world of business.
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About this book
Pages 712
Publisher Prentice-Hall, Inc.
Published 1993
Readers 0

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