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Perfect PR (Marketing Toolkit) by Iain Maitland

Perfect PR (Marketing Toolkit)

Iain Maitland
164 pages
International Thomson Business Press
Jan 1999
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How do you write a press release? What do you do to prepare to be interviewed by the press? How can you get perfect PR without spending a fortune? This book attempts to provide the answers. It shows the reader how to plan PR activities and how to promote the message you want to give about your company.
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About this book
Pages 164
Publisher International Thomso...
Published 1999
Readers 0

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