XCulture: How Superheroes Are Born

Business is a story with unclear ending. Dreaming to be small proves to be a big dream today. "XCulture | How Superheroes Are Born" is an awarded leadership and training program designed to boost the resilience and success of new entrepreneurs, DIY and small business owners in a globalized world. An estimated 1 billion individuals in both developed and developing nations can be defined as necessity entrepreneurs; individuals who have no other viable option for licit income than to start a small, income-generating activity. In this more and more complex world, fewer than 80% of new and small businesses survive their first year, and at five years, the survival rate drops below 50%. And not because of the lack of sweat, motivation, enthusiasm, nerve, ingenuity and bravery. The book has a strong coaching vibe, it highlights also pieces of the author's very difficult pathway as a necessity entrepreneur and small business owner. This practical guide is part of Bounce Back Collection, a map to better places. If you feel you are part of this tribe, then this book is for you.