Appetite for Profit: How the food industry undermines our health and how to fight back by Michele Simon

Appetite for Profit: How the food industry undermines our health and how to fight back

Michele Simon
416 pages
Nation Books; First Trade Paper Edition edition
Oct 2006
Paperback
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The United States is currently embroiled in a national debate over the growing public health crisis caused by poor diet. People are starting to ask who is to blame and how can we fix the problem, especially among children. Major food companies are responding with a massive public relations campaign. These companies, including McDonald's, Coca-Cola, Kraft, and General Mills, are increasingly on the defensive. In response, they pretend to sell healthier food and otherwise position themselves as "part of the solution." Yet they continue to lobby against commonsense nutrition policies. Appetite for Profit exposes this hypocrisy and explains how to fight back by offering reliable resources. Readers will learn how to spot the PR and how to organize to improve food in schools and elsewhere.
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About this book
Pages 416
Publisher Nation Books; First...
Published 2006
Readers 0