Straightforward and simpleDo the math Read Rotella The Wall Street Journal Americas preeminent sports psychologist delivers a groundbreaking guide to success in all aspects of lifenot just sportsfrom business to relationships to personal challenges of every varietyAcclaimed sports psychologist Bob Rotella has advised everyone from professional golfers to NBA superstars to business executives on how to flourish under pressure and overcome challenges Now for the first time hes distilled his decades of in-depth research and practical experience into a potential-unlocking guide for everyone This exciting book is not a collection of Rotellas theories it consists of performance principles that have proven themselves in countless competitive situations in arenas from which only the strongest minds emerge triumphant Its a book full of insights that you can learn and use the next morningin the office the classroom or wherever your quest takes youtold not in abstractions but through case studies and stories drawn from Rotellas years teaching sports psychology counseling athletes and consulting for Fortune companies It explores how to keep the mind from holding you back whatever your physical gifts or other talents Its about how to make a commitment how to persevere how to deal with failureand how to train your mind to create a self-image that promotes confidence and accomplishment Any successful life starts with how you see yourself And with these pearls of wisdom from the nations preeminent sports psychologist you can learn to achieve the success of your dreams.