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Building Network Capabilities in Turbulent Competitive Environments: Business Success Stories from the BRICs (Resource Management)

Name: Building Network Capabilities in Turbulent Competitive Environments: Business Success Stories from the BRICs (Resource Management)
Author: Paul Hong
ISBN: 9781466515758

Paul Hong

251 pages

CRC Press

Dec 2014

Hardcover

Business & Investing WSBN

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Brazil, Russia, India, and China (BRIC) are among the largest and fastest-growing economies in the world. The enormous size of the customer base in these emerging markets is the strategic concern of global business firms. Successful market performance in these markets requires sound understanding of dynamic environmental factors and timely investme

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