Build Your Own Brand: Strategies, Prompts and Exercises for Marketing Yourself

<p><b>What is <i>your</i> brand?</b></p><p>As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill, and determine a distinctive brand essence, differentiate yourself, and create your visual identity.</p><p><i>Build Your Own Brand</i> is a guided journal designed to help you sketch, write, design, and conceive the way you brand yourself. More than 80 prompts and exercises will help you develop your:</p>Personal brand essenceVisual identity and styleResume and elevator pitchand much more!<p> Whether you're trying to land a new job or launch a design business, let this unique guide light the way. You'll find helpful advice, interviews, and prompts from esteemed psychologists, creative directors, brand strategists, designers, artists, and experts from a variety of disciplines. Build <i>your</i> own brand today!</p>